RFID chips, Facebook and you">Behavioral Targeting — RFID chips, Facebook and you

RFID — an explod­ing tech­nol­ogy that can be used for every­thing from cus­tomiz­ing shop­ping to worst-​case-​scenario Big Brother sur­veil­lance — is one of the promis­ing trends in behav­ioral tar­get­ing, as mar­keters push the lim­its in get­ting the biggest bang for their adver­tis­ing bucks.

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Behavioral targeting: Mobile up close and personal

For adver­tis­ers, mobile devices are the dream medium. We work, play and even go to bed with our phones. And increas­ingly we allow mar­keters into our world.

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Behavioral targeting: Big Brother is watching me

Your secret vice is slasher movies. You’re sell­ing Vic­to­rian cham­ber pots on eBay. You bought air­line tick­ets to Hawaii the week­end you claimed you were attend­ing your grandmother’s funeral. And all this pri­vate info was just deliv­ered to your Face­book pals. You’ve been zapped by behav­ioral targeting. 

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Affidavit on smear campaign against Corps critics: Why I spoke out

At the Corps of Engi­neers, one or more peo­ple have spent nearly three years using NOLA​.com com­mu­nity tools to attack Corps crit­ics and defuse calls for an inde­pen­dent review of what went wrong dur­ing Hur­ri­cane Kat­rina. It was time to speak out.

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