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Behavioral targeting: Mobile up close and personal

Friday, July 3, 2009
By Jon Donley
Behavioral targeting: Mobile up close and personal

For advertisers, mobile devices are the dream medium. We work, play and even go to bed with our phones. And increasingly we allow marketers into our world. »

Behavioral targeting: Big Brother is watching me

Sunday, June 28, 2009
By Jon Donley
Behavioral targeting: Big Brother is watching me

Your secret vice is slasher movies. You’re selling Victorian chamber pots on eBay. You bought airline tickets to Hawaii the weekend you claimed you were attending your grandmother's funeral. And all this private info was just delivered to your Facebook pals. You've been... »

Affidavit on smear campaign against Corps critics: Why I spoke out

Thursday, June 18, 2009
By Jon Donley

At the Corps of Engineers, one or more people have spent nearly three years using NOLA.com community tools to attack Corps critics and defuse calls for an independent review of what went wrong during Hurricane Katrina. It was time to speak out. »


Flawed web tracking models being sharpened

Thursday, June 18, 2009
By Jon Donley

ComScore and Nielsen Online - schooled by a bruising confrontation the Interactive Advertising Bureau - are launching major new programs this year that may address flaws in web traffic... »

Editorial cartoonists slipping away

Monday, June 15, 2009
By Jon Donley
Editorial cartoonists slipping away

Editorial cartoonists have a love-hate relationship with readers. Some days they channel vox populi - other days, they're tipping sacred cows. In the... »


Jon Donley is owner of Dawnsinger LLC, a consulting firm providing commercial writing, editing and web consulting, specializing in audience engagement, online community and new-form journalism.

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